Creative // Sr. Copywriter // Strategist // UX Writer

Blogs

Here you can find blogs, websites, and other content-related samples I've created. 

Posts in Beauty
Inside LAFW Spring 2018 With NuMe

MaryMe-JimmyPaul

The name says it all and we agree. We want these looks to marry our closets because who doesn’t love a good tease. Oh, behave. This collection draws a fine line, running in all directions, between culture, couture and creativity. With inspiration stemming from every decade following the 1960s, hairstylists brought life and volume to outlandish mashups of textures and fabrics emphasized further by the big hair. 

Each look started with a seemingly common hairstyle like the ponytail, bun and classic updo, and took it up a few notches into a chaotic but perfectly set style. Each hair served a particular purpose in molding the final look. To create your own MaryMe-JimmyPaul style, tease every bit of your hair from the bottom up and pin away. Remember to be gentle with your tresses when teasing to avoid hair damage over time. A root lifter such as NuMe Root Werk or NuMe Fresh N’ Fab Dry Shampoo Aerosol can improve the set of your base look before styling.

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Loosen Up Your Tight Hairstyles to Prevent Thinning Hair

Scalp Stress Is Real - Hairstyles and Techniques That Cause It

When your hair is in pain that can make you feel all sorts of things. The issue can also cause you to wonder what is going on with your hair and why. Itching, burning, and soreness in your scalp, especially when you move your hair is more than just uncomfortable; it’s a sign that something is happening. Your hair is trying to tell you that it’s being pulled too tightly or set in a way that causes the follicle to experience stress at the root which makes your scalp feel sore.

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NuMe + ULTA Launch Party at Cristophe Salon in Beverly Hills On National Hair Day

NuMe Styling Tools Launch In Stores And Online at ULTA Beauty!

The NuMe and ULTA Beauty launch party required weeks of planning, but our CEO Sabrina’s dream took years to come to life. On October 1st, this last Sunday, we had some big announcements to share with our guests at Cristophe Salon in Beverly Hills. Not only did we launch a collection of our bestselling NuMe styling tools in stores and online at ULTA Beauty, but  also NuMe’s official holiday, National Hair Day! Every year on October 1st -- Sabrina’s birthday -- you can now celebrate your love for gorgeous and healthy tresses with us with the hashtag #NationalHairDay!

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Mane Repair: On the Mend With Fall Hair Care

16 Restorative Fall Hair Care Tricks to Live By

1. It’s In Your Blood!

Do you know what your iron levels are? Do you have enough vitamins floating around in your system? Most people don’t, so you’re not alone. However, this little insider’s look at your blood by your doctor can help you understand what hair care formulas are best for your hair situation. 

2. Watch Your Diet

We don’t mean weight management here, although eating healthy can help you achieve your goals, healthy eating to play up to stronger, shinier and tame hair. After your blood test, you’ll know what you need to add to your diet. Things like protein to support improved hair growth, vitamin E and iron for strength. Your skin and hair will glow with these ingredients that support cellular regeneration. Add in some omega-7s, vitamin B like biotin and vitamin C, which promotes collagen renewal.

3. Get Your Scalp Analyzed by a Pro

Did you know that you could get your hair analyzed by a professional? In fact, your dermatologist is the perfect person to ask about this since they’re the skin experts. Checking on the status of your hair and scalp is the best way to move forward and see results without trial and error.

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4 Ways to Use Volumizing Dry Shampoo: Tips & Tricks

Yes, dry shampoo is for women... and men too!

While shampoos and conditioners can get you through day one after a wash, a volumizing dry shampoo can carry you flawlessly into days two and three. Most people (yes, men too!) only think of dry shampoo as a way to reduce that ‘dirty’ look, but what if your dry shampoo could do much more than that? The truth is, it can. We’ll share some tips, tricks and 4 ways to use volumizing dry shampoo so you can prolong the freshly-washed-hair look.

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The Best Straightener for Curling Hair

Create the Curl of Your Dreams With the NuMe Megastar Hair Straightener

It might seem strange to use a straightener to curl your hair. With all the curling wands out there, why would you even consider a straightener if coiled strands are what you crave? Well, it’s not as far-fetched as it sounds. It’s easy to create glam, gorgeous, glossy, cascading curls with a straightener -- as long as it’s thin and has rounded edges like the NuMe Megastar Hair Straightener.

In fact, beginners and those who are all thumbs when it comes to styling their hair find it easier and safer to curl with a straightener because fingers don’t touch the heated surface, just the outer coating. But when coiling strands of hair around a curling wand, the hot barrel is exposed, increasing the burn potential.

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