Creative // Sr. Copywriter // Strategist // UX Writer

Blogs

Here you can find blogs, websites, and other content-related samples I've created. 

Posts in Press
New York Fashion Week Debuts Fall Beauty + Fashion Trends for 2018

Badgley Mischka Sets the Tone for Runway-Ready Fall Looks With Elegant NuMe Hairstyles

This show had you covered for everything from head to toe, so naturally, NuMe took the stage with world-renowned fashion brand, Badgley Mischka, to set the tone for their 2018 fall fashion collection. Leading a team of hair stylists for the brand was Peter Gray, who took the inspiration for the defining hairstyle from Director Neil Jordan’s film, Interview with a Vampire. For those of you who might have seen the film, you’ll see the connection immediately in the color scheme of the collection with mauves, blacks, lacey ensembles, and Victorian, dark romantic prints. This wasn’t the first time that Badgley Mischka looked to the dark side of Hollywood; the 2013 fall line heavily weighed on the femme fatale and female power. And who better to support that mindset than female powerhouse and CEO of NuMe, Sabrina Maren.

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Color Me Gorgeous With Temporary Hair Chalk

Women and men have colored their hair since 1500 BC, and finally, in the 2000s, we’ve brought the idea of multiple color schemes to life. Rainbow, mermaid, and blorange looks pretty awesome on Pinterest, but what about on you? It’s hard to know unless you try it; the only problem is, you’ll probably have to bleach it to get that look if you’ve got darker hair. Everyone wants to know, how can I get color like that without blasting my natural color?

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Inside LAFW Spring 2018 With NuMe

MaryMe-JimmyPaul

The name says it all and we agree. We want these looks to marry our closets because who doesn’t love a good tease. Oh, behave. This collection draws a fine line, running in all directions, between culture, couture and creativity. With inspiration stemming from every decade following the 1960s, hairstylists brought life and volume to outlandish mashups of textures and fabrics emphasized further by the big hair. 

Each look started with a seemingly common hairstyle like the ponytail, bun and classic updo, and took it up a few notches into a chaotic but perfectly set style. Each hair served a particular purpose in molding the final look. To create your own MaryMe-JimmyPaul style, tease every bit of your hair from the bottom up and pin away. Remember to be gentle with your tresses when teasing to avoid hair damage over time. A root lifter such as NuMe Root Werk or NuMe Fresh N’ Fab Dry Shampoo Aerosol can improve the set of your base look before styling.

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NuMe + ULTA Launch Party at Cristophe Salon in Beverly Hills On National Hair Day

NuMe Styling Tools Launch In Stores And Online at ULTA Beauty!

The NuMe and ULTA Beauty launch party required weeks of planning, but our CEO Sabrina’s dream took years to come to life. On October 1st, this last Sunday, we had some big announcements to share with our guests at Cristophe Salon in Beverly Hills. Not only did we launch a collection of our bestselling NuMe styling tools in stores and online at ULTA Beauty, but  also NuMe’s official holiday, National Hair Day! Every year on October 1st -- Sabrina’s birthday -- you can now celebrate your love for gorgeous and healthy tresses with us with the hashtag #NationalHairDay!

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